Harcourts International

During a 4 year tenure I worked across multiple areas within the Harcourts International brand spanning 9 countries. My primary responsibilities encompassed events, communication, franchise and agent branding. By dedicating myself to Harcourts events, I significantly contributed to the brand’s emphasis on fostering learning opportunities, facilitating networking, and commemorating achievements.

I played a pivotal role in the Harcourts Brand Refresh initiative. This involved developing a refined brand positioning and revamping all brand assets across both print and digital platforms. Additionally, as an extension of the Brand Refresh, I spearheaded the creation of a global campaign with a targeted focus on recruitment and prospecting. The campaign entailed the development of over 600 supplementary assets. Through these efforts, I provided the Harcourts network with contemporary, vibrant, and impactful collateral that maintained a consistent and professional aesthetic, ultimately aiding agents in their pursuit of success.

Key Roles:

  • Event branding and marketing for large global events (including conference, exhibition and award ceremonys)
  • Production of global campaign
  • Production of brand refresh
  • Corporate document and stationery design
  • Ongoing development of brand and brand guidelines
  • EDM marketing design (Mailchimp)
  • Publication and press design
  • Digital marketing and advertising design
  • Social media content creation
  • Print preparation and production
  • Website development (WordPress)
  • Communication video editing/production/animation
  • Large scale exhibition and venue signage
  • HTML code production

Full portfolio on request.

Harcourts International